The trade desk

Insights for better toy buying.

Practical guides for toy buyers: importing from China, MOQ, OEM, compliance and seasonal programs from the Shantou-Toys trade desk.

Trade desk

How to Import Toys from China — a Checklist from Inside the Toy Cluster

2026-09-01

The checklist we actually walk through with first-time buyers: channel fit, supplier verification, whole-order quotes, samples, documents in the critical path, freight math and backwards calendars.

Trade desk

Toy MOQ Explained — Why It Exists and How to Work With It

2026-09-01

MOQ is arithmetic, not attitude: case-pack math, dye lots, changeovers and packaging minimums. Five practical ways to buy at smaller scale without breaking the quote.